Maybelline Baby Lips Candy Wow Mixed Berry Review

Maybelline keeps amazing us everytime with their new launches and this time its a cutest thing too!
The Maybelline Baby Lips Candy Wow is a chubby stick in candy flavours that claims to give intense moisture, protection and color to your lips. I know I'm the last to review this but I had to as I love this baby so much :D Read on to know more :)

What the brand claims?

Give Your Lips A Candy Treat With Baby Lips Candy Wow.
Maybelline New York, the world’s #1 make up brand and the brand behind everyone’s favorite lip balm Baby Lips launches Baby Lips Candy WOW with candy-inspired colors that will give you soft, supple, yummy lips.

With every application, your lips are reborn and feel supple, plump, moisturized, giving you intense care with the fun and sweetness of a candy. Baby Lips Candy WOW comes in a new retractable crayon format with delicious flavors – Raspberry, Mixed Berry, Orange, Cherry and Peach.
The chubby stick is enriched with Vitamin E that helps keep your lips hydrated for long and keep them protected even in harsh winters. The crayon format makes it easy to apply and glides on smoothly. Everyone will go WOW with this pop of colour, glossy shine, yummy candy flavor and the tinge of style.

Price: 275 INR for 2g

Available shades

Raspberry, Mixed Berry, Orange, Cherry and Peach

Availability: Maybelline outlets & online

My take on Maybelline Baby Lips Candy Wow Mixed Berry


I got the shade mixed berry which is a beautiful bubblegum pink shade.
The candy wow lip balm comes in a retractable chubby stick form with a round tip. The sticks are color-coded according to the shades. I have always loved chubby products and this one just is a treat for the eyes with their cute & bright packaging :))

Shade & Texture

The lip balm has a glossy balm texture and moisturizes your lips very well leaving a super glossy shine. Your lips get instantly hydrated and looks luscious ;) Mixed berry as i said is a beautiful neon pink and gives that instant brightness to your face ;)

Pigmentation & Longevity

The pigmentation is a little more than a lip balm and bit less than a lipstick. It does give an even color to the lips and hydrates your lips but nothing more. Be sure not to use more than required as it might give a ghosty look due to the shade. However I don't feel this with other shades except maybe peach!
The candy wow lip balm stays for 2-3 hours on my lips and fades after that. Not even a little tint stays but your lips do remain moisturized for 4-5 hours or until you have a full meal.

Rose Petals

Fun and cute packaging (I feel this is their USP)
Creamy texture and applies easily on lips
The color payoff is pretty good for a lip balm
Moisturizes and hydrates lips very well
Gives luscious lips in seconds ;)
Decent staying power
Easy to use chubby stick packaging & is travel friendly too
Has a mild fragrance that's pleasant (but fades soon after application)


Too pricey for a lip balm and also for the quantity
I love the original baby lips and the spiced up ones way better than these in case of staying power and performance too

Final verdict

This is a fun product from Maybelline and a must try if you are a lip balm lover. It wouldn't disappoint you :)

~ PR Sample, honest review as always!

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